Sunline Cleaning:
a website with prices up front
Sunline Cleaning is a cleaning company in Winnipeg, Canada. I built its website, where customers browse services with prices and put an order together, much like shopping online.
In short
Industry
Cleaning services
Location
Winnipeg, Manitoba, Canada
Scope
Website
Website
What I built
Service catalog
Every service shown with its price, so customers know what they're paying for before they reach out.
Order-style flow
Customers pick services and build an order instead of explaining everything on the phone.
Plain local copy
Text written for local customers, with clear service descriptions and no jargon.
Mobile-first layout
Most people book cleaning from a phone, so every step works comfortably on a small screen.
The project has just launched; I'll share results once there are hard numbers.
Services with prices that customers add to an order, like in an online store
The task
Cleaning customers want two answers quickly: what will it cost, and when can someone come? Many cleaning websites hide prices behind a “get a quote” button, which slows everything down. Sunline Cleaning needed a site that answers both questions right away.
The solution
I built the website around a catalog of services with prices. Customers choose what they need and assemble an order the way they would in an online store. It's simpler for the customer and gives the company cleaner, more complete requests.
Why visible prices help a cleaning company
Prices up front filter inquiries. People who find the price too high leave without using up a phone call, and those who do get in touch already know roughly what they'll pay. That means fewer conversations ending in “let me think about it” and more ending with a date on the calendar. It also makes later advertising cheaper to test, because an ad can send people straight to a page where they can act.
Results
The project has just launched; I'll share results once there are hard numbers.
What a US cleaning company can take from it
The project is in Canada, but American homeowners and office managers ask the same two questions. If you run a cleaning business in the US, see how I approach marketing for cleaning companies, and look at the Magik Cleaning project for what ads and a CRM can add later. A business website is usually the first step.
What this
project included
Show your prices,
get clearer orders
Tell me how you price your services. I'll show you how a website could let customers order without a long phone call.