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Consultations · team training · Zoom

Marketing training
for teams

Marketing training for teams who handle ads, the website or incoming leads every day. I teach on your live accounts, so what your staff learn on Tuesday they can put to work on Wednesday.

Marketing training session for a small business team working on laptops around a table
Topics

Choose what
your team needs

Google Ads fundamentals

Campaign structure, keywords, search terms, budgets and how to read the reports without panic.

Facebook and Instagram ads

Audiences, lead forms, creative testing, and what the pixel and Conversions API actually do.

Google Business Profile

Keeping the listing current, asking for reviews within the FTC rules, and replying to them well.

GA4 and reporting

Where to find inquiries and sales, and how to build a simple monthly view for the owner.

CRM and follow-up

Working the pipeline, reminders and response times so no lead sits until tomorrow.

Rules to know

CAN-SPAM for email, TCPA consent and 10DLC for texting, and what state privacy laws mean for forms and tracking.

How it's built

From your goals
to a session plan

CallWho's on the team and what each person handles today
ProgramTopics and number of sessions, agreed in writing
SessionsLive on Zoom, on your accounts, with real tasks
Check-inA follow-up a few weeks later to see what stuck

Why train on your own accounts

Generic online courses teach where the buttons are. Your team needs to know what to do with your campaigns, your Google Business Profile and your CRM. Training on live accounts makes every example relevant, and the mistakes we find along the way get fixed during the session instead of in a follow-up memo.

When businesses usually ask for it

  • Ads are coming in-house after an agency, and staff need to take over Google Ads management with confidence.
  • The front desk answers inquiries but has never worked in a CRM, so leads slip through the cracks.
  • A marketing coordinator juggles everything and needs a clear way to report results to the owner each month.
  • A new texting or email program is about to launch and the team needs to understand consent before the first send.

What your team keeps afterwards

Short notes for each topic, a checklist for the tasks they repeat every week, and a clear list of the numbers to send the owner monthly. If, after the training, you'd still rather hand a channel to me, the pricing page shows what that costs. For one person rather than a group, marketing mentoring is usually the better format.

FAQ

Questions about
team training

How much does team training cost?

It's quoted individually after a free 30-minute call. The price depends on the number of topics, sessions and people. You get a fixed quote in writing, in US dollars, before anything goes on the calendar.

Can you train us in person?

No. I work remotely with businesses across the US, so training happens on Zoom at a time that suits your team's time zone. Each person follows along on their own screen and accounts, which tends to stick better than slides in a conference room.

What team size is it designed for?

Usually two to ten people. For a single person, mentoring is the better fit. For bigger groups I split sessions by role, so the people running ads skip the CRM part and the front desk skips bidding strategy.

Can the training be in Spanish?

No. I teach in English, and can also run sessions in Polish, Russian or Ukrainian. If part of your staff prefers Spanish, a bilingual team member would need to help with that side.

Book

Ask about
team training

Tell me how many people, what they handle and which topics matter most. I'll reply within one business day.

  • 9 short steps
  • No obligation
  • I reply personally
What happens after you send it
  1. I reply within 1 business dayPersonally, by email or on WhatsApp, whichever you prefer.
  2. A 30-minute call, freeI ask about your business, customers and budget. Beforehand I review your website and ads.
  3. A proposal with a price, in writingWhat I’ll do, by when and for how much. You decide with no pressure.
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